Connecting European businesses
with the Ethiopian market
PTGR AG is a Swiss company headquartered in Zug, with an operational base in Addis Abeba, Ethiopia. Our goal is to guide foreign companies expand their reach within Ethiopia by providing knowledge, information and connections
—— ABOUT US
A curated excursion
program starting form
Addis Ababa
Opening your doors in Addis Ababa requires: insider knowledge, navigating regulations,establishing a rapport with locals and most importantly time. This is where PTGR comes in, as we will be your guide in Addis Ababa; primarily identifying opportunities and avoiding business traps.
We're not a travel agency looking things up online. We are physically present in Addis Ababa with an active network built over more than a decade in the market.
We connect you directly with the right businesses, institutions, and decision-makers; vetted and matched to your specific sector and goals.
—— SERVICES
What We Do For You
Our goal is to create a specific program for each company interested in growing their business in Ethiopia.The program will be aligned with your needs, industry, and timeline
Business Partner Introductions
Direct connections to vetted companies in your industry like Fintech, Agriculture, Technology, Energy, Real Estate, and more.
Market Entry Guidance
On-the-ground insights into regulations, local business culture, and practical entry strategies from people who operate here daily.
Site Visits & Company Tours
Curated visits to Ethiopian businesses, startups, and institutions relevant to your sector.
Accommodation & Logistics
Top hotel recommendations, airport transfers, and in-city transport all handled so you can focus on your business.
Cultural & Business Briefing
Pre-trip preparation covering etiquette, expectations, and do's & don'ts for doing business in Ethiopia.
Why Ethiopia?
Currently, Addis Ababa and in large part, the whole of Ethiopia is being propelled into a new era of economic and technological development.
Ethiopia provides an attractive business environment, cost-friendly labour, and untapped resources.Today is the perfect day to start your investment journey in Ethiopia
120M+
Population
Second-largest in Africa with a rapidly expanding middle class.
6–8%
GDP Growth
Annual GDP growth, consistently among the world's highest.
AU HQ
African Union Headquarter
The political center and hub of Africa, Ethiopia is the blueprint for growth & development in Africa.
Early
Mover Advantage
European competition is still minimal compared to other markets.
—— Steps
How It Works
No fixed programs. We design the engagement around you.
GET IN TOUCH
Fill out the form & tell us your industry and goals.
FREE CONSULTATION
We discuss your objectives and outline what we can do.
CUSTOM PROGRAM
We design a tailored engagement —meetings, visits, logistics.
ON THE GROUND
You arrive in Addis. We handle everything from there.
ONGOING SUPPORT
We stay your contact for all follow-up in Ethiopia.
—— LANGUAGES
No Language Barriers
We provide translation and communication support in multiple languages to ensure smooth interaction and understanding.
Deutsch
Wir unterstützen Sie auf Deutsch für eine reibungslose Kommunikation.
Français
Nous vous accompagnons en français pour faciliter vos échanges.
English
We provide support in English for seamless business operations.
Ready to enter the Ethiopian market?
Send us a message and we'll get back to you to discuss your excursion details.